We help solve your business
Working with over 100 products, there's no problem we haven't solved in e-commerce, digital advertising, market research and customer acquisition. We help you overcome your challenges to profitability & scale so you can meet your business goals, beat your competition, and establish new markets
See how in just 3 months we guide businesses just like yours to profitability and scale
First Month (Set Foundations)
Understand your business and set the foundations for success
Second Month (Optimize)
Optimize against first month learnings to ensure we are meeting or exceeding targets
Third Month (Operationalize)
Continue optimizing creative based on previous learnings
Our Process
First Month (Set Foundations)
Understand your business and set the foundations for success
Financial Model
Market Research
Marketing Calendar
Brand Guidelines
A/B Testing Ads
Review Plans vs. Actual
Second Month (Optimize)
Optimize against first month learnings to ensure we are meeting or exceeding targets
Optimize Creative to Produce Positive ROAS
Reviewing Conversion Funnel
Review Plans vs. Actual
Third Month (Operationalize)
Continue optimizing creative based on previous learnings
Modify Bid Strategies
Look at New Opportunities to Scale
And Beyond
Continual improvement / optimizations
We know B2C and B2B.
B2C
We’ve run hundreds of campaigns to drive consumer demand to both direct sale and via retail. We know how to move audiences along the customer journey from awareness to consideration to conversion and how to manage against diminishing returns at scale on ad spend. We can use sequential ads to educate your prospective customers managing any objections to conversion.
B2B
We work with your sales team to cultivate leads into conversions. We can develop lists for paid media campaigns or via CRM tools, run effective email and look-alike model campaigns. We also have outbound call center resources to initiate follow ups and bookings for initial meetings. Using customer segmentation strategies we can optimize your CPA (cost per acquisition) per segment.
Business model
We know E-commerce, intangible and tangible selling, subscriptions, recurring revenue models, app installations & sales, and more.
Industry
We've worked in: Smart Home/IoT, consumer electronics, grocery, food delivery services, healthcare, fitness, mental health, cooking/houseware, and more.
Seasonality
We work with you to plan your marketing calendar well in advance so that your business is in the best possible place for all holidays and special buying occasions.
Our Services
Isaac Frank is a performance marketing agency based in Toronto, Canada that specializes in campaign management and market research.
Campaign Management
Meta (Facebook, Instagram)
Google Search
Display
YouTube
TikTok
Amazon Search
Amazon Display
Reporting and Analytics
Insights
Regular Reporting
Regression Models
Control vs. Exposed
Testing
AdHoc reporting
Market Research
Surveys
Focus groups
Share of wallet analysis
Conjoint analysis
Price elasticity
A/B Testing
Ads
Landing pages
Emails
ECommerce
Shopify
Amazon
Store Optimization
Logistics A+
Content
Social Community Management
Creative
Display
Animated
Video
CRM & Business Automation
Completely customized CRM
Automated internal workflows and tasks
Email automation